Paid Advertising

5 Digital Marketing Trends For 2022 That You Can’t Ignore

The past two years have been filled with uncertainly. But one thing we know for sure is that the world of digital marketing changes and evolves rapidly, even in the midst of a pandemic. It’s important that your brand keeps a finger on the pulse of new and emerging trends in the digital marketing space …

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Reopening Your Business Post-Lockdown Like a Marketing Guru

It’s been tough. But you’ve made it. This last year we all learned that being an entrepreneur means being resilient, even in the most challenging times. But now, with the lockdown starting to ease month by month, there is a glimmer of hope. Now, more than ever, it’s time to put all your efforts into reopening your business with a bang. But how do you get back on your feet ahead of the big reopening? Keep reading and we’ll share our advice on how to …

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How to Use Pinterest Ads to Maximise Profit

When considering running an online ad campaign, and which platforms to use for that campaign, many people tend to think of Facebook as the first port of call. This isn’t a bad idea.  Common advertising platforms such as Facebook and Instagram have great advertising tools that can be effective and valuable. But other platforms such as Pinterest can be just as …

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