The tactics involved in digital public relations are relatively similar to those of traditional methods. Building relationships and securing placements are at the forefront of this digital arm, however, digital PR has the added benefit of impacting SEO and link building across the web. These measurable, digital tactics provide tangible results and insight.
Digital PR is able to build connections with bloggers and influencers, who are key players in the digital space. These digital influencers often have just as much authority, if not greater reach, than traditional figures, and come with an extremely loyal following. Prime Pixels have established relationships with bloggers in a many industries who we work with regularly. We regularly get our clients featured on guest blogs which contain followed links, impacting your website’s domain authority or social shares.