ATELIER 55

THE CURATOR OF CONTEMPORARY AFRICAN DESIGN

The brief

Tapiwa Matsinde approached PrimePixels to help with organic social media marketing for Atelier 55

About the Business

Atelier 55 is a digital space created to curate, connect, and celebrate the designers, artisans, and organisations shaping contemporary African design, creativity, and lifestyle. Launched in 2010 by author, curator, content creator and educator Tapiwa Matsinde, Atelier 55 exists to connect global audiences to the best in contemporary African design.

Industry

Art

Services provided

Package

15 hour SMM plan

highlights

Sample here

2305.6%

total impressions

10%

hashtag results

1,700

interactions

in their words

ATELIER 55
Sample here

our solution

Focusing on Atelier 55’s products for sale, we created content built around monthly themes, focusing on country features, mentorship, product features, Q&As, events such as the Paris African Designers show, and podcasts featuring the designers.

The results

After 5 months of regular posting
total impressions growth

2305.6%

2305.6% increase in organic social content impressions.
hashtag results growth

10%

Hashtag usage resulted in increased visibility and brand reach.
interactions

1,700

The organic content (not supported by paid ads) resulted in 1,700 interactions.
follower growth

9.9%

The number of new followers on social media increased by 9.9%.

The work

GROW YOUR MARKETING TEAM
WITHOUT TRADITIONAL RECRUITMENT

Our passion for SME’s has inspired us to develop a solution that empowers growing businesses. We offer a unique outsourcing model that allows your business to access the necessary skills, without any of the hassles of traditional recruitment.

By using our hybrid outsourcing model, you’ll get the resources you need while still having maximum business agility.

We have very high standards for everyone that we hire. Your new remote employee will be no exception!

Marketing excellence from just
£17.50 per hour

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