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PPC Advertising or Pay-Per-Click Advertising can be setup through Google, Yahoo & Bing, LinkedIn, Facebook and Twitter. The incredible aspect of Prime Pixels is that we can manage PPC campaigns across all of these platforms.

PPC is a highly cost effective method of advertising on both search engines and websites. You only ever pay when a user clicks on your ad, and you control how much you pay for each click. You decide how much budget to allocate per day, week or month. There are many PPC platforms available, but the most popular is Google AdWords. Adwords is segmented into: search, display, remarketing, and YouTube.

The diverse options of Google Adwords advertising can be understood as follows:

SEARCH

Sponsored results that appear at the top of the Google listings when you run a search query.

DISPLAY

Textual or graphical advertisements placed on 3rd party webpages.

REMARKETING

Allows you to target your advertising to people that have visited your site already, allowing you to convert window shoppers into customers.

YOUTUBE

There are also various forms of advertising available through YouTube such as In-Stream and In-Display. All of these channels operate on the same pay-per-click model.

HERE ARE A FEW REASONS YOU SHOULD USE PRIME PIXELS TO MANAGE YOUR PPC CAMPAIGNS:

1. We can top the results of your current provider getting you a ROI that exceeds expectations.

2. You’re new to the digital realm, and need instant reach because your natural search rankings are low.

3. Prime Pixels manually manage all of our campaigns and monitor them constantly. If a keyword or a particular ad isn’t performing, we will optimise for positive results.

4. We provide a unique bespoke service for each one of our clients. Not only do we want to help grow your business, but we want to help you understand PPC and grow your knowledge.

5. We’re experts across the major paid platforms, including Google, Bing/Yahoo,YouTube, LinkedIn, Twitter and Facebook.